For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be

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For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be

For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be

RRP: £99
Price: £9.9
£9.9 FREE Shipping

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ifax Comedy Fest Heartland In The Making Just for Laughs Kim’s Convenience Land and Sea Landscape Artist of the Year Canada Maamuitaau Moonshine Mr. If you are a student or practitioner of marketing, this work is a generous gift from one of the leaders and best of our field.

We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. He is a marketing professor at the Ross School of Business, University of Michigan, and the faculty director for the school’s executive education partnership with Google.To access you ebook(s) after purchasing, you can download the free Glose app or read instantly on your browser by logging into Glose. Containing rich examples from entertainment, sports, and technology with deep behind-the-scenes dives into his advertising campaigns and his inspirational personal story, Collins' beautifully written book is a must-read for anyone who wants to understand today's trillion-dollar dance of brands and culture. Full of memorable examples, from 1960s hippy culture to the enduring success of Patagonia, For the Culture offers the essential tools for creating lasting engagement and influence. I agree to the processing of my data in accordance with the conditions set out in the policy of Privacy. Containing rich examples from entertainment, sports, and technology with deep dives into his own advertising campaigns and his inspirational personal story, Marcus Collins’ beautifully written book is a must read for anyone who wants to understand today’s trillion-dollar dance of brands and culture -- Robert V.

The way he has been able to apply his educational background with real-world experience is something you normally don’t get.

For the Culture is more than a festival, it’s an act of resistance, a space for joy, for reflection and conversation, a place to champion and celebrate Black British artists, activists and thinkers with our community. After reading Collins' well-crafted gem, you will never go about marketing, advertising, or building communities quite the same way. Motivated to connect the worlds of ‘traditional’ design and authentic Blackness, FTCC designs products that merge the flavor of Black culture with the simplicity and thoughtfulness of great design to inspire and build community. In this gorgeous volume these luminaries and more share the vision that drives them, the mistakes they made along the way, advice for the next generation, and treasured recipes—all accompanied by stunning original illustrated portraits and vibrant food photography.



  • Fruugo ID: 258392218-563234582
  • EAN: 764486781913
  • Sold by: Fruugo

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